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Author Topic: Zero laying off 10% of work force  (Read 7785 times)

valnar

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Zero laying off 10% of work force
« on: February 13, 2023, 02:09:39 AM »

I saw it posted on Reddit, but here is the source.  It's a NEWS video
https://archive.org/details/KNTV_20230209_010000_NBC_Bay_Area_News_at_5/start/785/end/795
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Richard230

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Re: Zero laying off 10% of work force
« Reply #1 on: February 13, 2023, 02:50:23 AM »

Zero is laying off their entire assembly line?  :o How is that going to improve their profitability?
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DonTom

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Re: Zero laying off 10% of work force
« Reply #2 on: February 13, 2023, 03:15:16 AM »

Zero is laying off their entire assembly line?  :o How is that going to improve their profitability?
Perhaps Zero has already made more bikes than they can sell for a while.  They probably have some good competition from Energica these days.


-Don-  Auburn, CA
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AsHperson

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Re: Zero laying off 10% of work force
« Reply #3 on: February 13, 2023, 03:30:52 AM »

Zero is laying off their entire assembly line?  :o How is that going to improve their profitability?
Perhaps Zero has already made more bikes than they can sell for a while.  They probably have some good competition from Energica these days.


-Don-  Auburn, CA

With my experience with Zero over the last 2 or so years, I wouldn't consider a bike from them until another 10 years from now when they might have changes some core areas or if it was a good competitor to the CSC RX1E as I see is a pretty good setup with a big enough battery to get me to work and back if need be.
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shayan

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Re: Zero laying off 10% of work force
« Reply #4 on: February 13, 2023, 12:04:01 PM »

Zero is laying off their entire assembly line?  :o How is that going to improve their profitability?
Perhaps the end of Gen2 models completely?
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-Shayan

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DonTom

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Re: Zero laying off 10% of work force
« Reply #5 on: February 13, 2023, 01:12:29 PM »

Perhaps the end of Gen2 models completely?
I doubt it. And I hope not. Espcally if I need another DS someday with the smaller battery to take on my RV trips. It's the perfect bike for my RV trips.


-Don-  Auburn, CA
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2013 Triumph Trophy SE
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2017 Org Zero DS ZF 6.5/(now is 7.2)
2017 Red Zero SR ZF13 w/ Pwr Tank
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valnar

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Re: Zero laying off 10% of work force
« Reply #6 on: February 13, 2023, 07:02:26 PM »

My opinion is they may be moving production overseas.  It's hard to compete in this segment with California wages.
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karlh

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Re: Zero laying off 10% of work force
« Reply #7 on: February 13, 2023, 08:14:53 PM »

There's a post on reddit (
from r/ZeroMotorcycles
) that includes the original script for the news report.  The script reads "an entire assembly line," not "the entire assembly line."  It appears the broadcaster didn't read the script closely enough.
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wavelet

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Re: Zero laying off 10% of work force
« Reply #8 on: February 16, 2023, 10:46:42 AM »

Anyone have a direct link to the story/script?
Neither of the links posted in this thread lead me to anything related to Zero in any way, maybe because I'm located abroad.
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Specter

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Re: Zero laying off 10% of work force
« Reply #9 on: February 16, 2023, 01:14:16 PM »

Probably moving labor to mexico, cheaper and not getting killed in gimme dat taxes that california socks to them.

With the economy tanking like it is, how are overall EV sales going across the board?  Have a feeling they will be down turning real soon as well, so this is probably just in line with pretty much everyone else laying off people. 

Aaron
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Stonewolf

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Re: Zero laying off 10% of work force
« Reply #10 on: February 16, 2023, 03:55:34 PM »

I had a chat with a significant UK EV motorbike dealer a couple weeks ago and they said they're hunkering down for a bad year between poor economy and continued bashing of electric bikes in the press.
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valnar

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Re: Zero laying off 10% of work force
« Reply #11 on: February 16, 2023, 06:46:12 PM »

If so, that means we're unlikely to see any new motorcycle updates as well.
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Richard230

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Re: Zero laying off 10% of work force
« Reply #12 on: February 16, 2023, 08:47:19 PM »

Anyone have a direct link to the story/script?
Neither of the links posted in this thread lead me to anything related to Zero in any way, maybe because I'm located abroad.

This is the only link I can provide. It is a link to a SF Bay Area NBC network TV station's article archive page. The article is one of a series on the page. It  is one paragraph long and is located in a column on the middle-right of the page:
https://archive.org/details/KNTV_20230209_010000_NBC_Bay_Area_News_at_5/start/785/end/795

I might add that this item is likely just one news story out of many regarding a number of "high tech" SF Bay Area companies laying off thousands of employees this year. Hardly a day goes by here when another tech company announces more layoffs of their employees. And it looks like Zero has caught the layoff fever. It seems to be a real trend that is being encouraged by the companies' investors and stockholders as the worldwide economy appears to be declining.
« Last Edit: February 16, 2023, 08:52:30 PM by Richard230 »
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Richard's motorcycle collection:  2018 16.6 kWh Zero S, 2002 Yamaha FZ1 (FZS1000N) and a 1978 Honda Kick 'N Go Senior.

DonTom

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Re: Zero laying off 10% of work force
« Reply #13 on: February 16, 2023, 09:06:59 PM »

My opinion is they may be moving production overseas.  It's hard to compete in this segment with California wages.
I used to work at GTE Lenkurt in San Carlos, CA. They decided to save money by moving to ABQ, NM. That move caused them to go bankrupt. Yeah, they could get MUCH cheaper labor there. But couldn't find the same quality of employees as they could in the SF Bay Area. All the tech people are in places such as Silicon Valley. It's been that way for quite a while.


You get what you pay for.


But Zero is made in CA--with mostly Chinese parts! Perhaps overseas is less of a gamble than other areas stateside.


-Don-  Auburn, CA
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1971 BMW R75/5
1984 Yamaha Venture
2002 Suzuki DR200SE
2013 Triumph Trophy SE
2016 Kawasaki Versys 650 LT
2017 Blk/Gold HD Road Glide Ultra
2017 Org Zero DS ZF 6.5/(now is 7.2)
2017 Red Zero SR ZF13 w/ Pwr Tank
2020 Energica EVA SS9
2023 Energica Experia LE
2023 Zero DSR/X
2025 Energica Experia

valnar

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Re: Zero laying off 10% of work force
« Reply #14 on: February 16, 2023, 09:11:05 PM »

I used to work at GTE Lenkurt in San Carlos, CA. They decided to save money by moving to ABQ, NM. That move caused them to go bankrupt. Yeah, they could get MUCH cheaper labor there. But couldn't find the same quality of employees as they could in the SF Bay Area. All the tech people are in places such as Silicon Valley. It's been that way for quite a while.

They might be splitting the difference?  Keeping design and engineering in CA, but move assembly to a lower cost area.  We shall see.
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