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Author Topic: Nothing to see here.  (Read 6765 times)

JaimeC

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Nothing to see here.
« on: August 28, 2019, 02:20:25 AM »

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BigPoppa

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Re: Nothing to see here.
« Reply #1 on: August 28, 2019, 02:43:34 AM »

This kind of reporting, similar to the descriptions of the LiveWire in many press outlets, really irks me. No hard questions, no fact checking:

"My goal is to see Lightning Motorcycles everywhere. I want to see Lightning Motorcycles in front of stores, restaurants and streets everywhere."
If that's true, then why no bike, no dealers, no demo rides?

"A distributor must create a good network in the country or the area with strong after sales/customer support. Ideally, importer/dealer should already be experienced and successful in distributing motorcycles."
This sounds good but again, where are the dealers? They don't exist and you're not going to achieve the first goal without a dealer network, whether external (like ICE brands) or internal (like Tesla).

...and the kicker:
"Will you be ready once the Japanese big4 decides to enter in electric motorcycle market?
Yes we are. And I think we do actually have the technology and the resources equivalent to what they have at his moment. With AI, we do not need large numbers of engineers to design new parts. Even more, we have the records and experiences on the road with customers. So we are, may be a very little but, ahead of them. I am waiting for them to get in the market!"

How can you claim equivalency when your product you're touting (the Strike) lacks even the basic features most bikes, ICE or Electric are coming with (traction control, ABS, rider modes)? Not to mention his claim of having records and experiences on the road with customers. What customers? Certainly not Lightning's since as has been posted before no one's heard of anyone actually owning one. This circles back to the first quote above, wanting to see Lightning's everywhere...on every street and in front of every shop?

As much as I want Lightning to succeed, you don't succeed when you don't address your faults. Like I've posted in other threads, this whole Strike launch really smacks of the original Skully fiasco.
« Last Edit: August 28, 2019, 02:50:03 AM by BigPoppa »
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MVetter

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Re: Nothing to see here.
« Reply #2 on: August 28, 2019, 03:34:55 AM »

Hey this article is a great find! I am intrigued by this photo in particular:



That's a standard J1772 inlet, not CCS or anything special. What's really interesting is that if you zoom in on the open house pictures from last month is it wasn't there. No wonder they didn't have any demo rides; they probably had no way to charge the bike. And now it's just sort of half-assed hacked onto the plate next to the motor.
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Richard230

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Re: Nothing to see here.
« Reply #3 on: August 28, 2019, 03:58:35 AM »

I didn't know we had a joke section in the Electric Motorcycle Forum.  ::) Let me know if you want me to post some of my jokes, too.   ;)
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ultrarnr

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Re: Nothing to see here.
« Reply #4 on: August 28, 2019, 02:42:16 PM »

Richard, This is good for a laugh: "Lightning Motorcycles is one of the pioneers, survivors and, most of all, one of the most successful manufacturers in the electric motorcycle world". And we think they have sold how many bikes????? LOL!!!

This article and Lightning's web site is all about the LS-218. Still nothing about the Strike. The Strike may be the greatest electric motorcycle of all time but no one knows anything about it and Richard doesn't seem interested in changing that dynamic any time soon. To sum up Lightning electric motorcycles in one word: Sad.
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JaimeC

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Re: Nothing to see here.
« Reply #5 on: August 28, 2019, 05:17:07 PM »

I still think they're missing a great promotional opportunity:  Anyone pre-ordering a Strike will get a color-matched Skully helmet thrown in for free...
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Richard230

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Re: Nothing to see here.
« Reply #6 on: August 28, 2019, 07:47:08 PM »

I still think they're missing a great promotional opportunity:  Anyone pre-ordering a Strike will get a color-matched Skully helmet thrown in for free...

 ;D
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HoodRichOG

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Re: Nothing to see here.
« Reply #7 on: August 30, 2019, 07:03:58 AM »

It doesn't look production-ready at all.

I love how the author of the article shills for Lightning and doesn't ask about delivery dates.
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Richard230

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Re: Nothing to see here.
« Reply #8 on: August 30, 2019, 07:09:33 PM »

It doesn't look production-ready at all.

I love how the author of the article shills for Lightning and doesn't ask about delivery dates.

It is amazing what a free lunch and a few alcoholic drinks will do to an interviewer's list of pointed questions and memory of the replies.   ::)
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ButchtheBARFdude

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Re: Nothing to see here.
« Reply #9 on: September 02, 2019, 04:03:26 AM »

I didn't know we had a joke section in the Electric Motorcycle Forum.  ::) Let me know if you want me to post some of my jokes, too.   ;)

uh, the internet has sorta become a joke. Fake news and all. Anyone can post anything. Again, and again, and again until it seems real. I laugh.
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NEW2elec

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Re: Nothing to see here.
« Reply #10 on: September 02, 2019, 11:29:51 AM »

Butch didn't you say you rode a Strike?
I've seen the picture of the CA factory.  What is in it?  Any cars for workers in the parking lot?
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hiura

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Re: Nothing to see here.
« Reply #11 on: September 04, 2019, 11:48:39 AM »

This kind of reporting, similar to the descriptions of the LiveWire in many press outlets, really irks me. No hard questions, no fact checking:

Critics of the current woke Hollywood refer to it as the "Shill Media" because so much is just an extension of advertising rather than reporting.
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Doug S

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Re: Nothing to see here.
« Reply #12 on: September 04, 2019, 07:36:42 PM »

I think there's a place for the press to publish "press releases" from companies, especially credible companies that do release new products. But there's also a critical need for actual news stories, fact-finding missions and exposes. But all you have to do is count how many times the word "Kardashian" appears on the Yahoo front page to know which way the press has gone these days.

I don't actually blame the news organizations -- they're just publishing what makes them money, which means what people will read and will push advertising dollars. The American public has once again made our own bed to sleep in.

But that sound you hear is Woodward and Bernstein turning over in their graves.
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Richard230

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Re: Nothing to see here.
« Reply #13 on: September 04, 2019, 07:59:14 PM »

I think there's a place for the press to publish "press releases" from companies, especially credible companies that do release new products. But there's also a critical need for actual news stories, fact-finding missions and exposes. But all you have to do is count how many times the word "Kardashian" appears on the Yahoo front page to know which way the press has gone these days.

I don't actually blame the news organizations -- they're just publishing what makes them money, which means what people will read and will push advertising dollars. The American public has once again made our own bed to sleep in.

But that sound you hear is Woodward and Bernstein turning over in their graves.

In other-words, news is no longer based upon facts, but upon its entertainment value.   :(
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JaimeC

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Re: Nothing to see here.
« Reply #14 on: September 04, 2019, 08:17:12 PM »

I've reported this multiple times in multiple forums.  In the US (at least), all news corporations belong to publicly-traded corporations.  We have the most f***-ed up form of capitalism here because by SEC LAW, the primary objective of any publicly-traded corporation is to maximize shareholder value.  That's IT.  Profit by any means necessary. 

So, how does a news company maximize shareholder value?  By publishing stories people WANT to read.  Why do you think the 2016 news cycle was all about Hillary's E-Mails and NOT about the rampant corruption that could actually be found throughout Trump's various organizations?  Because that's what people WANTED to read about.

If people see a story they WANT to read, they'll click on the article, or buy the newspaper.  The more popular the topic, the more "clicks" or papers they sell.  If the media company can prove they attract a lot of eyeballs, then they can charge more for their ad space.  Selling ad space is where they REALLY made their money.

By the way, this is the primary reason I DON'T want Zero to ever become a publicly-traded corporation.  I'd rather they concentrate on their product and NOT on how to fatten the wallets of their investors.  But that's just me, YMMV.

For more information on this topic, see:
https://www.forbes.com/sites/stevedenning/2011/11/28/maximizing-shareholder-value-the-dumbest-idea-in-the-world/#382763722870
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