regen = engine braking.... so consider it. You'd have to use brushless (AC or BLDC) or use a brushed PM motor with a regen controller. If it's not a huge thing, get a 6.7" forklift motor with gobs of torque. I wouldn't really mess with the brushed or BLDC Mars unless you get the double stack BLDC. You need a bit of power to get to 75mph. You will likely also need a higher voltage than 72V.... like 96V.
Basically for a range of 40 miles, you could do it with lead, but you'll get less and less out of the pack over the next year. I'd stick with lifepo4. You'd also need a really large and heavy pack. For a 40 mile range, and lets assume ~100wh/mile, you'd need about 4kwh of useable energy. With lead, you'd need over 5kwh. With lifepo4 you might need right around 4kwh. Going with GBS system (with charger and BMS with LCD) you're right around $3200 or just batteries for ~$2000. Going with CALB, you're at about $1700 without BMS or charger.
Motor and controller is going to be in the 1500-3000 dollar range, depending on what you get. You could go with AC Induction like I did, but that'd set you back a bit over $3k. You could do a BLDC/PMAC motor like the mars double stack for ~$850 then a matching controller with enough power to get you to 75-80mph for another $800 for a small controller or $1400 for a higher power one. Charger is going to be at least $500 new. Then chain, sprocket (you'll need a new rear sprocket and some front sprockets), cables, fuses, contactor, DC-DC converter for your 12V stuff (another $100-200).
So it's not cheap, but it can be done for under $4k if you really scrounge for stuff and bargain hunt. My first version of my bike used a surplus $250 forklift motor and a cheap cheap brushed controller and some used UPS batteries and got about 65mph max and maybe 15 miles at 45mph or less and cost me under $1000 without the cost of the bike.