You're right that "better" is mostly subjective, but there are a few things Damon claims that I'd love to see in person:
They're lighter, more powerful, have better range, and their batteries are liquid-cooled so they could potentially charge faster as well.
If they can prove the bikes hit all these points, I'd consider them "better".
And to be clear, Energica flew out LOTS of journalists and people involved in motorcycle news. I'm just one of the few electric motorcycle focused youtubers who happens to own 2.5 Energicas, so I guess it was worth it for them to send me over. I'm offering to fly myself out to shoot a video on a Damon, because the one they released wasn't what anybody wanted.