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Author Topic: Motorcyclist magazine ceases production  (Read 347 times)

Richard230

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Motorcyclist magazine ceases production
« on: May 30, 2019, 08:27:54 PM »

My formerly favorite U.S. motorcycle publication, Motorcyclist magazine, is going out of business: https://advrider.com/motorcyclist-magazine-ends-print-production/

Unfortunately, I am not in the least surprised. When Motorcyclist magazine switched to a $12 (more than the UK publication, Bike, sells for in the U.S.), bi-monthly, large-format, life-style, we-no-longer-test-motorcycles, magazine, I wrote the two editors a long snail-mail letter informing them that I had been a loyal subscriber ever since the magazine's Peterson Quarterly days during the early 1970's and that it was my favorite magazine to learn about how motorcycles worked and the technical details of the new models each year.  I told them that if they continued with the new format, the magazine would loose all of its long-time readers and enthusiastic subscribers - and by the way, please cancel my subscription.  And now my prediction has come to past.  I expect Cycle World to follow them into the trash can soon, also.  That magazine only comes out four times a year and are so similar to Motorcyclist that I could hardly tell them apart.  Interestingly, my subscription to Cycle World expired last year, but they still send me the magazine.  Talk about desperation.
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Richard's motorcycle collection:  2018 16.6 kWh Zero S, 2020 KTM 390 Duke, 2002 Yamaha FZ1 (FZS1000N) and a 1978 Honda Kick 'N Go Senior.

DonTom

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Re: Motorcyclist magazine ceases production
« Reply #1 on: May 30, 2019, 09:25:04 PM »

My formerly favorite U.S. motorcycle publication, Motorcyclist magazine, is going out of business: https://advrider.com/motorcyclist-magazine-ends-print-production/

Unfortunately, I am not in the least surprised.
While I agree some business decisions are very stupid, I also wonder if the internet had a lot to do with why they can no longer survive.

My favorite cycle magazine was Rider, since I am mainly a touring rider. But I have not read one for years.  I am surprised they are still in business these days.

-Don-  Reno, NV
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Bill822

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Re: Motorcyclist magazine ceases production
« Reply #2 on: May 31, 2019, 03:11:57 AM »

Yes, the internet, YouTube in particular, has undermined motorcycle magazines. Common Tread at Revzilla, Missenden Flyer, 44Teeth, and countless others have given more immediate and informative information than the magazines ever could, and they do it for free. The advantage of print was that you could stumble upon something you never knew you might find interesting.

RIP Motorcyclist. I'll miss you in my mailbox though I've barely read through last month's issue yet.
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Richard230

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Re: Motorcyclist magazine ceases production
« Reply #3 on: June 02, 2019, 04:28:19 AM »

Here is another article about Motorcyclist magazine and its history. Apparently they will continue on-line. The article says that no one buys or reads print magazines anymore. If that is the case, why is the UK publication Bike magazine still packed full of articles and seems to quickly sell out at my local U.S. bookstore?  https://www.revzilla.com/common-tread/motorcyclist-magazine-ends-its-print-run
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Richard's motorcycle collection:  2018 16.6 kWh Zero S, 2020 KTM 390 Duke, 2002 Yamaha FZ1 (FZS1000N) and a 1978 Honda Kick 'N Go Senior.
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