I find the styling a bit overdone and too complicated. But I do agree that if the bike is marketed in the U.S. and has an established retail, parts, service and distribution network it could gain traction in the lower end of the electric motorcycle market. It is just too bad that most government financial incentives in the U.S. have been eliminated for electric motorcycles - even though they help (by $7,500) to reduce the price of hybrid cars with batteries as small as 7 kWh, according to an article that I read in my newspaper yesterday.